AC Milan and the New York Yankees have entered into a partnership to sell merchandise at each other’s stadiums. The Bronx Bombers have already created a store inside Yankee Stadium dedicated to Milan merchandise. This merchandise includes jerseys, lifestyle collections, vintage items, as well as collaboration pieces with both teams.
The Yankees are selling these items during the baseball club’s run to the playoffs this fall. Although Yankees merchandise is not fully available inside the San Siro, these products will be available soon.
“Undertaking this journey alongside the New York Yankees, a global sports icon, is a source of great pride for us,” said Casper Stylsvig, AC Milan Chief Revenue Officer.
“This collaboration is testament to our Club’s desire to be a point of reference both on and off the pitch, fostering exchange between worlds near and far, and taking AC Milan to new heights in its growth path.”
Yankees senior vice president Tony Bruno added to Stylsvig’s enthusiasm. “Aligning the Yankees with AC Milan, an internationally recognized club loved for its history of domestic and European success, unites two entities that strive to represent the best in sporting achievement,” Bruno proclaimed.
“In addition, creating a strong partnership between the two teams perfectly complements our desire to engage both sports fans and style-conscious consumers in markets around the world.”
Yankees and Milan Association
The collaboration may seem a bit random to some. However, in August, the Yankees acquired a stake in the Italian club through RedBird Capital Partners.
Additionally, AC Milan recently agreed to a partnership with the YES Network. The chain, owned by the Yankees, broadcasts Milan games.
The Italian giants also visited New York last week. The club hosted fan events at the Puma store on 5th Avenue and the famous 40/40 club in Manhattan.
Milan defender Alessandro Florenzi also recently visited Yankee Stadium. The Italian international even traded jerseys with Yankees coach Aaron Boone during the visit.