Chelsea have hired Damian Willoughby to join the club as commercial director after leaving the Blues 12 years ago.
Willoughby returns to Stamford Bridge after stepping down as Head of Sponsorship in 2010 and has since gained invaluable experience around the world.
The new commercial director comes from EA Sports, where he has been working since 2021 according to the Daily Mail, but before that he was present in the world of football with Manchester City.
Willoughby worked with Premier League rivals Chelsea for six years, after joining in 2013, where he held the role of global head of sales at the English club.
He then became CEO of City Football Group India at the end of 2019, where he transformed Mumbai City FC into a force to be reckoned with, after winning the ISL in the 2020-21 season, states Sports Mint Media.
More stories / Last News
At Chelsea, Willoughby will play an important role as the London club look to maximize revenue.
The new commercial director will be tasked with growing the west London club’s business operations and revenue as the American property looks to generate significant investment outside of match days.
Chelsea’s new owners have made a number of behind-the-scenes changes following their takeover earlier this year, with more said to be on the way following this latest addition, reports the Daily Mail.
